Positioning and commercial efficiency for contract biopharma and life science services.

Hi there, I'm Richard Park.

I created potentiate.bio because I have a passion for thoughtful positioning and commercial efficiency, specifically for contract biopharma and life science services.The information here, I hope, will be practical and useful for you as fellow business developers.Professionally, I run sales, marketing, and commercial operations, and I use AI tools to do work that used to take a team, in significantly less time. I have roughly 11 years of experience in these topics (obviously less on AI-specific ones).I also have an Sc.B. in Biomedical Engineering and an A.B. in French Studies from Brown University, if that's important to you to know.Oh, and my preference is Claude (for now).

Latest writing

Notes on positioning and commercial efficiency in contract biopharma.

Tools

Free, open-source things I've built to find the signal faster, so more of the time goes into the conversation.

AI skill · Business development

Thoughtful outreach

Turn a conference attendee list into the twenty people worth meeting, with a reason for every call. It does the research; you write the outreach.

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Let's chat.

If you're curious about what that means for your team, I'm easy to reach.